Customer Review Analysis

Introduction

Customer Review Analysis is a multi-dimensional qualitative in-depth analysis of customer reviews. It can analyze the product freatures and emotional information described by customer reviews. Combined with statistical data processing, it can help merchants accurately grasp customer insights and market trends to improve product quality and customer satisfaction.

Use Cases

  1. Merchants obtain product review insights from e-commerce platforms.

  2. Product managers identify common product issues.

  3. Marketers analyze consumer preferences and trends.

  4. Customer service teams quickly identify and resolve common issues.

Samples

Customer Review
Review Analysis

The logistics service is really great!

Category: logistics

Aspect: delivery

Sentiment: positive

Opinion: fast

Key Features

1. Supported Aspects

It can analyze the following 7 categories with a total of over 60 aspects, whether the reviews include statements regarding these aspects. The analysis structure for each review will be output in the format [ Category, Aspect, Sentiment, Opinion ].

Type
Aspects Description

Product

Features

Material, Fabric, Thickness, Weight, Size, Color, Color Fastness, Color Discrepancy, Pattern, Packaging, Brand, Filling And Content

Apperance Design

Appearance Design, Cut, Style, Symmetry, Pattern

Usage Experiences

Comfort, Breathability, Softness/Hardness, Firmness, Sensitivity, Sunshade Effect, Sun Protection Effect, Anti-Peep Effect, Anti-Fingerprint Effect, Cooling Effect, Wearing Effect, Push-Up Effect, Fit, Usage Effect, Match Description, Function

Quality

Durability, Quality, Firmness, Shrinkage, Pilling, Elasticity, Protection

Processes

Workmanship, Hand Feel, Odor, Holes, Hole Position, Loose Threads, Accessories

Functions

System Performance, Charging Speed, Battery/Battery Life, Wind Power/Wind Speed, Display/Print Effect

Others

Freebie, Installation, Certificate, Cost-Effective, Seller Service, Logistics, Overall, Capacity, Capacity/Space, Match, Genuine, Practicality, Convenience, Security, Protection, Other

2. Supported Language Pairs

Due to current model limitations, only English input is supported. If you want to analyze reviews in other languages, please translate them into English first before processing.

Pricing

To use the API, you are required to choose and purchase an API resource pack from us on a subscription basis.

  • Each resource pack is valid for one calendar year upon successful purchase, and enables you to access the API up to the number of requests specified in the pack. No refunds can be provided.

  • If you need to purchase more QPS due to business requirements, please contact us via navigation bar or email us (aidge_support@service.alibaba.com).

  • Resource packs cannot be used across different products. For example, if you need to use both product text translation and image translation, you must purchase separate resource packs for each.

The prices are as follows:

Capacity
Price (USD)
Unit Price(USD)
Maximum QPS

100,000 requests

550

$5.5 /1000requests

5

1,000,000 requests

5500

$5.5 /1000requests

5

10,000,000 requests

55000

$5.5 /1000requests

5

Quick Start

1. Sample Request

The Customer Review Analysis API requires the input of the following five key parameters: review text, file type, source language, scenario, and classification information of aspects to be analyzed.

{
  "single_review": "I am very satisfied with this purchase. The logistics service is really great!", # 必填
  "file_type": "single_review", 
  "source_language": "en", 
  "scene": "ABSA", 
  "cate": "logistics,seller service" 
}

2. Sample Response

The result of analysis as follows,with results given in the structure of [Category, Aspect, Sentiment, Opinion].

{
    "seller service": [], 
    "logistics": [["logistics", "delivery", "great", "fast"]]
}

Different input will result in different analysis content from the model. For more information, please refer to the API Reference.

FAQ

  1. What language pairs are supported by the Review Analysis API?

Currently, only English is supported. If you need other languages, please translate the reviews into English before using this API for analysis.

  1. Does the API support batch analysis?

Currently, only single review analysis is supported. If you need to perform batch analysis, please achieve this by calling the API multiple times.

  1. Does the intervention capability support batch processing?

Yes.You only need to associate multiple intervention word list IDs for it to take effect. But self-uploading of intervention word lists is not supported now. If you need, please contact us via navigation bar or email us (aidge_support@service.alibaba.com).

  1. What should I do if the returned result shows an error?

Please refer to the "Errors" in the API Reference to check whether the input parameters meet the requirements.

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